Audience Research

I made a Research of why people are attracted by certain types of music and why often each style is realted to a "stereotyped" video.
I found out that people like certain kind of music because of the social grouos they belong to area they live in ( which is important both socially and Geographically) and also from the feelings the music might give them, weather calms them down, "activates" them or inspires them.
I decided to analyse Hip Hop
 hip hop as a DJing form started with no vocals and was purely of an electronic nature. However, the roots of spoken hip hop music are found in African-American music and ultimately African music, particularly that of the griots of West African culture.
Hip hop as music and culture formed during the 1970s when block parties became increasingly popular in New York City, particularly among African American and Latino youth residing in the Bronx.
The singers often treated personal themes in the songs, often childhood stories, love stories or criminal stories.
Now Hip-Hop music is known all over the world and the is one of the most listened and profitable genres.
People that listen to Hip Hop are often indetifiable by they way they dress and act. Hip Hop is now in fact not only a music genre but a proper stream of fashion, behaviours and values that individuals share. The pilars of Hip Hop nowadays can be considered - Good cars- Money- Women- Drugs and parties. This elements often appear in the videos, and are the main characteristic that attract the audience, However often the themes treated in Rap Songs are deep and sentimental, often also sad stories of the authors that come from difficult backgrounds. This genre easily collected fans all over the world, especially in America, I believe that hip hop became so common beacuse many young people can easily identify themselves in the singers lyrics and values.