I was very in doubt on how to promote the CD, and which kind of style to use for the advert.
After some tests, I decided to adopt a very clorful and modern style, that would refelct both the digipak and the type of music of the CD.
I believe that the advert is really noticable and attracts the costumers attention in a very postitive way.
I have tested the advert with some "sample" magazine readers and they all gave extremely postitive feedback.
Here I will post my process of development of the advert trough the program photoshop.
Color overlaying of the basic brick texture
adding original artist "logo"
development of "presents" by using different tools and fonts.
adding title as displayed on digipak cover
adding digital barcode
adding social network logos
adding description and review
adding shape and date
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